More promotional material for the Dairy Queen in Little Falls, Minnesota (http://morrisoncountyhistory.org/?p=2332; http://morrisoncountyhistory.org/?p=2289). This store window display incorporates a wide variety of Dairy Queen paraphernalia, including pennants, banners, and the current Dairy Queen menu. A key focus for promoting the new business appears to have been the quantity of dairy products used by the establishment, probably in the hopes of appealing to local farmers and their families. Much of Morrison County’s population was rural at the time and agriculture was an important segment of the economy.
